Tuesday, October 13, 2009

The Cultural Anthropology of Catalogs

I am looking through my mail and realizing that I have become a target of catalogs. Catalogs for clothing. New ones seem to come on a regular basis and I... I read them. I love the experience of discovering a new perspective in fashion, a new attitude, portrayed through clothing.

And as I settle in and imagine the person I could be, if only I had these clothes, I begin to wonder. Mostly I wonder about quality. Is this great quality clothing? or great quality photography? It's a tough call. So the first order from a new catalogue needs to be conservative. No matter how excited you may be about the order, attitude, color, whatever, the discipline needs to be there to keep from overindulging in what may prove to be a bad investment.

Sometimes it is hard to resist.

But what does it mean to have this catalogue relationship? How can I assess when catalogues move from being a convenience to being an obsession? Is there a number of catalogues that indicate that I have crossed a line?

1 comment:

  1. I think you've crossed the line into catalog geekdom when you start receiving Lillian Vernon, Harriet Carter and Fingerhut... and you start to contemplate the purchase of such items as: Wonder Hangers, Pedi Pistol, Daughter-in-Law Pillow and Rolling Pants Trolley.

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