Cake Bossy

Watching the tv show Cake Boss is an interesting phenomenon. It indulges the vanity of the "Cake Boss" in a way that doesn't seem to have a healthy perspective about what it is to be a baker.

What disturbs me about this indulgence is that it implies that this guy is a good boss.

He's a decent guy, with a decent sense for day to day operations. But there is no real vision about what the business should become, or how to get there.

This whole thing leads me to a phenomenon I call celebu-me. The idea that anyone can be a celebrity -- if they are obnoxious enough. Or, let's be honest, creepy, shocking, socially deplorable, or whatever squeezes an extra few moments out of their fifteen minutes of fame --- or maybe a YouTube addiction.


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